Last month, McLaren and eBay Motors collaborated on a unique marketing stunt for the United States Grand Prix in Austin, Texas. Formula 1 driver Lando Norris arrived at the Circuit of the Americas in a striking, papaya orange 1973 Plymouth Barracuda, a vintage muscle car given a motorsport makeover. Following its display throughout the Grand Prix weekend, this one-of-a-kind vehicle is now heading to auction.
The eye-catching, papaya orange-wrapped coupé is currently listed on eBay Motors. According to the auction listing, the car was personally driven by Lando Norris, and boasts his signature on the dashboard, adding a unique touch for any discerning collector. While no reserve price is listed, the entire proceeds from the sale will be donated to the Society of Women Engineers, a charitable organisation promoting women in engineering and technology.
This particular Barracuda was meticulously prepared by Alex Taylor Racing, utilising parts sourced from eBay Motors. Starting as a largely standard example, the car retains its original 340 cubic-inch V8 engine, delivering power to the rear wheels via an automatic transmission. Upgrades are subtle, primarily focusing on enhancing performance and aesthetics. These modifications include ceramic-coated headers and a new exhaust system, providing a refined yet powerful exhaust note.
Beyond the engine bay, several other modifications elevate the car's performance and visual appeal. The suspension system has been upgraded with Mopar coilovers, delivering improved handling and a sportier driving experience. Braking performance has been enhanced with a Wilwood brake upgrade kit, ensuring confident stopping power. The car sits on stylish American Racing Torq Thrust D wheels, wrapped in Cobra Radial T/A GT tyres, complementing the classic muscle car aesthetic.
Inside the cabin, the Barracuda features a tasteful Momo wood steering wheel, providing a blend of classic styling and modern ergonomics. Comfort has been improved with the installation of modern front seats and new carpeting, contrasting with the vehicle's vibrant exterior. Exterior enhancements include new Holley LED headlights and a set of new exterior lenses, enhancing both visibility and aesthetics. The eye-catching papaya orange wrap, applied over a silver base coat, completes the transformation.
Well-maintained Barracudas from this era typically command prices in the mid-£30,000 to mid-£40,000 range. Given the significant upgrades, Lando Norris's signature, and the unique provenance, this particular vehicle is expected to fetch a considerably higher price. Potential buyers are encouraged to act swiftly; the auction is scheduled to conclude on Sunday at 2 a.m. BST (8 p.m. Eastern Time). This exceptional opportunity to own a piece of motorsport history, while supporting a worthy cause, is sure to attract considerable interest from collectors and enthusiasts alike. The auction listing provides full details and high-resolution images, allowing prospective bidders to fully appreciate the car's unique features and condition.