Qualified Digital (QD), a leading full-service digital business and experience agency, has announced securing an equity investment from Stella Point Capital (SPC). This strategic partnership will enable QD to further develop its strategy-first approach to customer experience, encompassing data, content, and technology.
The collaboration aims to deliver comprehensive customer journey orchestration, automation, and personalisation, addressing the growing market demand for transformative experience solutions. QD, aligned with industry leaders like Adobe, empowers businesses to realise the full potential of their digital capabilities.
"I am incredibly proud of our team at QD, who have achieved this significant milestone," stated Jaqi Saleem, Chief Executive Officer and Founder of QD. "We believe in a human-centric approach to business, where empathy fuels our consumer strategy and client partnerships. As a female founder and CEO, I am deeply grateful for this opportunity and the trust our clients and partners have placed in us."
Robert Jahn, Partner at SPC, expressed his enthusiasm for the partnership, stating, "We are delighted to collaborate with QD at this crucial juncture in their journey. Their innovative and people-focused culture, combined with their strong leadership team, has been instrumental in their impressive growth and expertise within the Adobe partner ecosystem. We are excited to support their expansion, enhance their capabilities, and contribute to QD's continued success in the digital and technology consultancy space."
The investment recognises QD's significant advancements in business and experience strategy, marketing technology, customer journey orchestration, automation, data analytics, personalisation, and client services.
Saleem, along with the leadership team, will continue to guide the company's strategic direction and maintain its strong employee culture. With teams across the US and internationally, QD serves a diverse clientele, including CommonSpirit Health, Cigna, Mercy Health, CVS Health, Kaiser Permanente, Hitachi Vantara, and Infoblox.
"The healthcare landscape is undergoing a significant transformation," Saleem continued, "with consumers demanding greater self-service and personalisation. We are proud to be at the forefront of this revolution, providing HIPAA-ready solutions that were previously unavailable for healthcare businesses. This is a game-changer, and we are excited to help our healthcare partners deliver the experiences their customers expect while supporting their mission."
Tim Murdoch, General Manager of Adobe Health and Life Sciences, expressed his enthusiasm for the partnership, stating, "We are incredibly optimistic to see QD scale their unique approach and leverage the Adobe ecosystem. Their expertise in healthcare and life sciences and their ability to drive exceptional consumer experiences are invaluable for our clients. We look forward to collaborating further to enhance healthcare outcomes."
This investment from SPC further solidifies QD's position as an Adobe Solution Partner, supporting Adobe Experience Cloud and Adobe Experience Platform.
Tony Sanders, Senior Director of Adobe's Americas Partner Sales, commented, "We are excited for QD to reach this important milestone and look forward to strengthening our partnership. Their innovative strategies have greatly benefited our mutual clients, and we are eager to see their successes multiply."
The investment from SPC marks a significant milestone for QD, enabling the agency to further expand its reach and expertise, offering innovative solutions and driving transformative customer experiences in the digital landscape.
